Should 3D printing be a part of your manufacturing strategy?




“3D printing is a powerful set of technologies, but it’s often misunderstood as part of a broader manufacturing strategy,” says Jon Bruner, Director of the Digital Factory at Formlabs, maker of high-resolution 3D printers. “3D printing experienced a hype-driven boom just under a decade ago as it promised to replace a wide range of conventional manufacturing methods. Since the hype died down a few years later, a more nuanced view emerged, with 3D printing complementing and enabling other manufacturing processes. 

Bruner is one of more than 25 speakers at MT360, a new event connecting manufacturers to the software developers and investors of Silicon Valley, taking place May 12 – 14, 2020, at the Santa Clara Convention Center, Santa Clara, Calif. MT360 is targeting startups with emerging technologies that can enhance and change the way manufacturing will take place in the future. 

In his presentation, The Role of 3D Printing in the Digital Factory at MT360, Bruner will discuss some of the ways that 3D printing can be implemented alongside other processes as part of a broader digital manufacturing strategy.  According to Bruner, “The intersection of technology and manufacturing has always represented immense potential—not just in terms of the physical requirements we can meet and the products we can produce, but also in terms of the business models we can build around manufacturing.”

Before joining Formlabs, Bruner oversaw O'Reilly Media's publications on data, artificial intelligence, hardware, the Internet of Things, manufacturing, and electronics. He was co-program chairperson of the O'Reilly Solid conference, which explored the intersection between software and the physical world. As data editor at Forbes Magazine, he combined writing and programming to approach a broad variety of subjects including the operation of the Columbia River's dams. His studies included mathematics and economics at the University of Chicago.

“The most valuable conversations around manufacturing today happen between people from different disciplines,” says Bruner. “MT360 is a great place to talk with a wide cross-section of manufacturing leaders.”

MT360 brings traditional manufacturers, non-traditional tech companies, and venture capitalists into one conference to learn about transformative technologies that will intersect all three worlds.

  • Cognitive Automation – A spectrum of AI or data-related tools that enable automation systems to sense and react to information.

  • Additive Manufacturing – Several related technologies that enable manufacturers to create complex parts and fixtures through 3D printing.

  • Augmented Reality – Technologies that use digital displays to assist with manual tasks.

  • Digital Thread – Electronic connections that allow manufacturing information to follow a product through its entire production process.

In addition to the speakers and panel discussions, MT360 will host a Virtual Factory, which will showcase companies involved in every aspect of these technologies. Attendees can visit and interact with software companies, hardware companies, complete AR-platform providers, and smart manufacturing.

Space is limited.  Register today at
MT360, May 12 – 14, 2020, Santa Clara, Calif.